How to dress like the Spanish, new style icons that set the trend after the Portuguese

Before Mafalda Patricio, Rita Montezuma or Caetana Botelho (three Portuguese influencers who multiply their followers on Instagram every day) mixed opposite colors and surrendered to original accessories, I had already explored that aesthetic Blanca Miro, pioneer in the art of dressing without fear. And Spanish, by the way. Also Martha Ortega, president of Inditex and considered the most influential woman in fashionpracticed silent luxury without the term even existing.

However, when we think about the style of the SpanishAs such, it is difficult to have a defined image. We can highlight the preference for classic garments and an effort to dress well that gives rise to thoughtful and elegant looks. “In Madrid you dress very well,” he told us on a visit to the capital no less than Caroline de Maigret, personification of Parisian chic. Precisely the particularity is that, as we will analyze, the look varies depending on the territory. They dress differently in Madrid and Andalusia, and in Barcelona than in the north of Spain; maybe for that reason our style has not been internationalized. Or (personal appreciation) for that excess of modesty that we Spaniards sometimes have, which leads us to not knowing how to “sell ourselves”. Because no, all the girls in Oporto wear XL scrunchies or mix red and pink, but a dose of self-confidence and a good communication campaign on networks work miracles and a good slogan, it is said: How to dress like a Portuguese girl?

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SPAIN IS IN FASHION: THE CATWALK AND STREET STYLE ARE INSPIRED BY OUR CULTURE

The reference to our culture by the big names in fashion has been and is a constant, Mariano Fortuny, John Galliano, Oscar de la Renta or Dolce & Gabbana are some examples. But there are many national designers who regret that “in Spain you have to be a prophet. Go abroad, be recognized and then return so that you are valued here,” Sofía Arribas and Saioa Goitia, creators of one of the most international Spanish fashion brands, Sophie el Voilà.

“The best designers and international brands have constantly relied on our aesthetics. We have a very interesting point of view, but paradoxically here we sometimes prefer to look the other way, we don’t believe enough in our incredible legacy. The key, I think, is to explore our roots and reinterpret them from a personal point of view,” says designer Leandro Cano.

Something is changing and, finally, we are starting to breastfeed. Although Maria Grazia Chiuri had to come to do the most spectacular Dior show in the Plaza de España in Seville. This season the Spanish references They flood the catwalk and street style through ruffles, polka dots and dresses inspired by the traditional Manila shawl.

We cannot ignore the fascination that Queen Letizia generates outside our bordersconsidered one of the most elegant women by the specialized press of the United Kingdom, Germany and the United States. “Without wanting to be, she is the authentic influencer”, says Isabel Terroso, founder of Balel Luxury Hats, the brand of the fabulous hat that our queen wore at a historic event: the Coronation of King Carlos III. “The impact was explosive,” highlights the creator.

Miren Zubiaguirre, founder of the Mauska bag brand, based in San Sebastián, confirms the so-called Letizia effect: “we thought that the web had gone crazy, and it turns out that the queen had carried our bag rosary beads. His choice means a recognition of made in Spain and artisanal fashion“. The international response surprised her even more, “a Japanese distributor made us an offer to sell in multi-brand stores in Japan”, there Letizia is a true style icon. They also received a large order from Israel.

Until the very Victoria Beckham She felt so honored when Queen Letizia wore one of her dresses that she dedicated a post of gratitude to her.

Classic but with an eye on trends, Letizia’s way of dressing fits with the style of many Spaniards. She likes to be elegant without going too modern but, sometimes, she allows herself certain licenses such as a daring back or a dress in a powerful color.

HOW DO SPANISH WOMEN DRESS? EACH COMMUNITY HAS ITS OWN STYLE

But we insist, The style of the Spanish women is highly conditioned by geography. Hence, we analyze the keys of different territories to dress impeccably.

THE STYLE OF THE MADRILEÑAS

Yeah, There is a typically Madrid stylewhich tends to be guided by the codes of what is considered preppy. We advise you to follow the account @madrilenialsinmadrid to score the tricks of the coolest girls in the capital. Among the women from Madrid who have become a reference, the following stand out: the designer Mary of the Order, a regular at the main Fashion Weeks, her colorful outfits and huge bows demonstrate her particular vision of trends; the model Eugenia Silva He perfectly interprets the effortless classicism that combines so well with the frenetic pace of Madrid; the influencer María García de Jaime She is a fan of wardrobe basics that she gives a plus with vintage designs or the colorful garments from Himba, her own fashion brand.

Every pro from Madrid has in her closet:

• The fashion sneakers – from the Samba to the Golden Goose – which they wear playing opposites, with dresses or suit pants.
• A good classic coat. It can be from Zara (preferably made of Manteco wool) or from a more special brand like Byan, whose limited edition designs have conquered the most elegant ones.
• A wide and all-terrain pantswhich adapts from the office to the afterwork and to the sneakers and to the sensible heel. They buy them at Massimo Dutti or COS.
• If they have to invest, they do it in a bag. From premium brands, such as Maje, or luxury brands, among their preferences (guided by the @madrilenialsinmadrid account) are Loewe and Chanel.

Don’t think about the flamenco dress and the flower (the time will come to talk about the looks of the April Fair). Southern women have managed to create their own style that follows certain unwritten rules.

• It is obvious that they like to take care of their look. Their outfits are always thought out in detail and have a sophisticated touch.
• Proud of their roots. They wear ruffles or polka dot prints like no one else. But without falling into clichés. Just look at Manuela Villena or Carmen de la Puerta to know how to integrate Andalusian-inspired elements into a totally contemporary outfit.
• Their style has a classic point but this does not mean that they are not guided by trends. Quite the opposite, precisely Bringing what is fashionable to your field is one of its strengths.
• They have the gift of mixing like no one else. Let’s think about Naty Abascal and her mix of prints and colors. Or in the formula of the midi skirt with sneakers that Jessie Chanes and María Valdés, two of the most followed Andalusians on Instagram, resort to so much.
• Her ability to dress as a guest is unquestionable.. Alejandra Domínguez or Inés Domecq are good examples of this. We could say that the winning trick is the confidence that they imbue with what they are wearing, whether it is a brightly colored suit or a large headdress.

THE STYLE OF NORTHERN GIRLS

For reasons of climate, northern women are unique dominating the mid-season looks. They value the quality of the garments and the sober designs, without ever neglecting the practical side. Its aesthetics already have their own name, the vasquecore style.

The women from the north of Spain who set the trend:

• Pilar de Arce, the most elegant Basque influencer. Sharing the looks on Instagram “at first had a point of vindication. I thought it was important that women of 50 or older were there, each contributing our vision of fashion,” this San Sebastian native who has more than 800,000 followers. Her fashion secrets? “I love betting on small firms made in Spain. There is life beyond Zara.” “A good resource to bring vitality and freshness to the look is to choose intense colors.” “My favorite item of clothing is midi skirts, to which I give one twist or another by playing with accessories.”
• Gala González, the Galician who has conquered the industry. The big brands love it and it has a place reserved in the front row from Paris or Milan. Following trends without ever falling into disguise is your best guarantee. With his own brand, Amlul, with which he shows at Barcelona 080 Fashion Week, he is achieving great success.
• Sara Baceiredo, the girl from Vitoria to keep track of. She has founded her own bag brand, It’s lava, already on the radar of fashion experts. And with his style effortless but always with a risky touch he has conquered the networks. Padded jackets (very Basquecore style), loose jeans and wide-heeled ankle boots are among her essentials.

THE STYLE OF THE CATALANAS

“I don’t like following trends. I even rebel against what is fashionable. “If they tell you that you look like a picture but you like the look, wear it, that’s having style,” Blanca Miró – the Catalan style prescriber par excellence – told us in an interview. Definitely the milestone of the Catalans, less contained than those from Madrid and also less classic than those from Andalusia, it is knowing how to give personality to the look. They are horrified by the obviousness of the logo and love peculiar signatures with an author’s seal. This is also confirmed by Nina Urgell and Belén Hostalet.

Where do the Catalan women who dress best shop? This is your address book:

• The Veste: the brand founded by Blanca Miró and María de la Orden, for optimistic and free women who are not afraid to add an extravagant touch to their look. Retro-inspired blouses are her star garment.
• Augusta the Brand: where are the prettiest mary janes.
• Gimaguas: Created by Catalan sisters Sayana and Claudia Durany, their Mediterranean-essence garments are a breath of fresh air.
• The Happy: a temple of vintage treasures.
• Paloma Wool: the Catalan cult brand worn by Rosalía, Kendall Jenner and Bella Hadid.